Ashish Singh
Generating demand in B2C, B2B, Partner and Retail Marketing.
Personal Summary
Ashish Singh – Marketing Innovator & Growth Leader
With over 18 years of experience in B2C, B2B, retail digitization, and demand generation, Ashish Singh has driven marketing excellence across top brands like Tata Tele Business Services, Xiaomi, LG, DishTV, MTS, Airtel, Nitco Tiles, and Syntel Telecom. He led transformative campaigns like Redmi Bazaar at Xiaomi, achieved 425% growth in demand generation at Tata Tele, and was recognized with the Top Gun Award in 2024. Ashish champions marketing without advertising, focusing on seamless, personalized customer experiences while fostering innovation and community building.
Ashish is also the founder of World of Marketing, a vibrant marketing community that connects professionals through social platforms, WhatsApp groups, and offline events.
Explore his journey at theashishsingh.com.
Academic Qualifications
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PGDMC Marketing Communication (2007-08)
Symbiosis Institute of Business Management, Pune -
MBA Marketing (2004-06)
Bharti Vidyapeeth, Pune -
B.com Accounts (1999-02)
Ranchi University, Ranchi
Key Skills And Competencies
- Strategic Marketing Leadership: Over 18 years leading B2C and B2B marketing strategies, driving growth and innovation across industries.
- Demand Generation Expertise: Achieved 425% growth in 2023 and Top Gun Award in 2024 at Tata Tele Business Services.
- Retail Marketing & Digitization: Led 66% retail digitization at Xiaomi and pioneered Redmi Bazaar, a nationally recognized marketing initiative.
- Partner Marketing & Enablement: Enabled partners through digital transformation, social media activation, and personalized content marketing.
- Budget Optimization & Cost Efficiency: Reduced marketing costs by 50% through innovative vendor management and cost-effective campaigns.
Influence & Stakeholder Management: Persuaded internal and external stakeholders to support innovative marketing strategies.
Team Leadership & Development: Managed large cross-functional teams, fostering innovation and exceeding performance goals.
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Event & Exhibition Management: Organized high-profile events, dealer meets, and trade shows, enhancing brand visibility and engagement.
Geographic Market Expertise: Extensive experience in Mumbai, Maharashtra, Hyderabad, Vishakhapatnam, and upcountry markets.
Influence & Stakeholder Management: Persuaded internal and external stakeholders to support innovative marketing strategies.
Team Leadership & Development: Managed large cross-functional teams, fostering innovation and exceeding performance goals.
Community Building: Founder of World of Marketing, a dynamic marketing community with a presence on social platforms and offline events.